Scope: Branding / Brand Guide
Can I request a Brand Guide?
CJ Robles avatar
Written by CJ Robles
Updated over a week ago

Yes, you can request that we work on a brand guide for you. Note that our creatives will only focus on the creation of the visual aspects of your Brand Guide as copywriting is outside of our Official Scope Of Design Service so make sure to provide the exact text/copy needed for the document. Please continue reading below to learn what a Brand Guide is and how to best set your designer up for success.

What is a Brand Guide?

A Brand Guide is a document that contains all the specifications on everything that plays a role in the look and feel of your brand. As long as you provide a clear design brief, our creative team will be able to create a Brand Guide for you.

A good branding guide consists of the following:

  • Brand story (provided by you!)

  • Logo guidelines

  • Color palette

  • Typography and fonts

  • Graphic elements

  • Imagery

If you’re unsure what to include in your Brand Guide, the above would be a great starting point.

Here are some additional suggestions to set your designer up for success when creating your Brand Guide. These can be uploaded in your Design Request under Supporting Materials.

  • Have your logo and brand concept clearly defined

  • Create a mood board for your brand

  • Add brand guide inspirations

  • Share reference images

  • The more details you share with your designer, the better!

Check the following articles for more useful information:

If you have any questions or clarifications, please feel free to email [email protected] or just hit the chat icon on the bottom-right corner to get in touch with our awesome Customer Success Team!

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