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How To Create A Motion Graphic Request

Learn what you need to create the perfect Motion Graphics request!

Written by CJ Robles
Updated over a week ago

How To Create A Motion Graphic Request

πŸ‘‰ Before getting started, check out this article: Scope: Motion Graphics

It's best to familiarize yourself with the scope of our Motion Graphics service first. Once you've read through it, you're ready to create your first request!

When making a Motion Graphics request, consider a few key factors to ensure a smooth project progression. These include:

Now, let's delve into each of these aspects to better understand them.

1. Provide Concise Instructions


Briefly but thoroughly explain what you expect from the final output. Clear, straightforward instructions help reduce the number of revision rounds, resulting in faster delivery.

Bonus points if you're able to provide Technical details, such as:

  • Resolution

  • Duration

  • File format

  • Frame Rate

Not sure about the technical details of your request? Worry not!

Just let us know the purpose of the request, and your designer can suggest industry standards.

2. Use A Storyboard/Video Script


Provide a guide for your designer to refer to when creating the Motion Graphic. Any of these two will do:

  • Storyboard or rough draft of scenes

  • Video Script or list of scenes with descriptions

Storyboard Sample:

Video Script Sample:

3. Include Inspiration/References


Send us examples of Motion Graphic work that you like (e.g., by linking a YouTube video or attaching a sample) so that your designer can get a feel for your style.

Pro Tip: If you don't have dynamic (animated/videos) examples on hand, you may also provide static (still images/pictures) examples.

Examples:

4. Provide Complete & Final Assets/Files (Audio/Video)


Providing the complete files/assets at the very start of your project will help improve the overall timing and cohesiveness of your Motion Graphic.

Avoid submitting requests with files to follow later, as this will cause delays. For example:

  • Provide voiceover files right away, instead of sending them over once the Motion Graphic is done

  • Sending voiceover files later will result in 2x the work, as the timing and animations need to be revised and adjusted to the new pacing, which will cause a delay in the request's delivery time

5. Clear And Detailed Feedback All At Once


Motion Graphic projects take much longer to turn around than your average Graphic Design request. Therefore, it's much better to submit revision feedback with all the necessary changes at once.

πŸ’‘ Pro Tip: During each creative round, review and gather all the changes you need done, then submit them all at once. Avoid jumping back to previous versions for revisions, as it will affect all current progress and delay turnaround.

6. Branding Or Style Notes


If you have a specific branding or design style you'd like applied to your Motion Graphic, please include it in your instructions and provide the necessary branding guides or reference files.


Need further help? Email us through [email protected], or click the chat button on the lower right-hand side of this window to chat with us.

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