What Is A Brand Guide?
A brand guide is a document that organizes your existing brand assets into a clear, easy-to-reference guide. It ensures consistency and compliance across your branding.
Note: 'Brand guide' creation and 'brand' creation are two separate services.
Brand creation builds the identity of your brand, including its strategy, voice, logo, colors, fonts, and overall style.
Design Pickle offers support for brand guides, but does not support full brand creation services just yet.
🟢 Creative Services: What We Can Do
Visual aspects of a brand guide based on your existing ideas or concepts
Delivery Format:
JPG/PNG
PDF
PPT/PPTX (not available in Legacy Graphics plans)
⛔️ Creative Services: What We Can't Do
Conceptualization
Copywriting
Brand story development
Manual typing
Any other items listed as out of scope in our Official Scope of Design Service
✅ Brand Guides You Can Build With Creative Services
You can create a brand guide with Design Pickle by submitting individual design requests (such as for your logo) and providing finalized elements like colors, copy, and fonts.
As long as you supply a clear design brief with your finalized concepts, our creative team can put together a polished brand guide for you.
💡 A good brand guide includes:
Brand story
Logo guidelines
Color palette
Typography and fonts
Graphic elements
Imagery
👉 Our creatives focus only on the visual aspects of your brand guide. Copywriting or conceptualizing your brand story is not included. Please provide the exact text you'd like added to the guide.
Once you've created a brand guide with us (or already have one), upload it to your Brand Profiles to use it easily in future requests.
FAQs
I don't have a logo yet. Would you be able to create one for me?
Yes! Submit a logo design request first. Once it's complete, you can then submit a brand guide request and include your new logo. (Limitations apply to Legacy Graphics plans.)
Need further help? Email us through [email protected], or click the chat button on the lower right-hand side of this window to chat with us.