SCOPE
✅ What We Can Do
Brand guide's visual aspects from your existing idea or concepts
Delivery Format:
JPG/PNG
PDF
PPT/PPTX (not available in Legacy Graphics plans)
Note: A brand guide is not the same as brand creation.
A brand guide is a document that contains all the specifications on everything that plays a role in the look and feel of your brand. It organizes your existing branding into a clear, easy-to-reference document to support brand consistency and compliance.
Brand creation involves developing your brand's identity, strategy, and voice. This can mean building a new brand from scratch or refreshing an existing one, defining elements like your logo, colors, fonts, and overall visual direction.
Need help with branding? If you need help developing your brand from the ground up, from conceptualization to finalization, check out PCKL, our total branding service.
❌ What We Can't Do
Conceptualization (check out our branding service, PCKL, if you need help with brand creation!)
Copywriting
Brand Story
Manual Typing
Other items as outlined in our Official Scope Of Design Service
ABOUT BRAND GUIDES
Brand Guides You Can Build With Us
You can build your brand within Design Pickle by submitting individual design requests (such as for your logo) and providing the colors, copy, and other elements you've already conceptualized. As long as you provide a clear design brief with your existing and finalized concepts, our creative team can create a brand guide for you.
A good branding guide consists of the following, all provided by you:
Brand story
Logo guidelines
Color palette
Typography and fonts
Graphic elements
Imagery
Our creatives only focus on creating the visual aspects of your Brand Guide, which means copywriting or conceptualizing your brand story is outside of our Official Scope Of Design Service. Please provide the exact text/copy needed for the brand guide.
Pro Tip:
If you’re unsure what to include in your Brand Guide, the following guide great starting point: How to Create a Complete Branding Guide
Once you've created a brand guide with us (or have one of your own), upload it in your Brand Profiles to easily use it on your requests!
FAQs
I don't have a logo yet, can my designer create one for me?
Yes! Submit a logo design request first, then once it's done, submit a brand guide request and include your new logo in the request!
Limitations apply to Legacy Graphics plans.
Need further help? Email us through [email protected], or click the chat button on the lower right-hand side of this window to chat with us.